• Jazzy mellow house
• Worldwide PR by Hype Filter
• Club/Radio DJs specialist in-house mailer
• Playlist targets:
Spotify - Chill Tracks, Deep Listening, Electronic Rising, Lo-fi Beats, The Wind Down
Apple - Study Beats, The Lounge
TIMELINE
Feb 19 - Announce with single pre-orders and track snippets
Mar 20 - Single release
MARKETING
Campaign budget - £200
Running from Feb 19th:
2x FB/IG Video Views Ads - Custom trailer - Targeted to Artists fans Worldwide - Budget £15
Running from Mar 13th:
2x FB/IG Video Views Ads - Post boost - Targeted to Artists fans Worldwide - Budget £15
2x FB/IG Video Views Ads - Post boost - Targeted to Apollo fans Worldwide - Budget £30
1x FB/IG Video Views Ad - Custom trailer - Targeted to Artists/Apollo lookalike audience - Key countries - Budget £40
1x FB/IG Traffic Ad (directed to smartURL) - Custom trailer - Retargeted from previous ads - Key countries - Budget £100
ARTIST LINKS
https://www.facebook.com/markhandmusic/
https://soundcloud.com/markhand
• Worldwide PR by Hype Filter
• Club/Radio DJs specialist in-house mailer
• Playlist targets:
Spotify - Chill Tracks, Deep Listening, Electronic Rising, Lo-fi Beats, The Wind Down
Apple - Study Beats, The Lounge
TIMELINE
Feb 19 - Announce with single pre-orders and track snippets
Mar 20 - Single release
MARKETING
Campaign budget - £200
Running from Feb 19th:
2x FB/IG Video Views Ads - Custom trailer - Targeted to Artists fans Worldwide - Budget £15
Running from Mar 13th:
2x FB/IG Video Views Ads - Post boost - Targeted to Artists fans Worldwide - Budget £15
2x FB/IG Video Views Ads - Post boost - Targeted to Apollo fans Worldwide - Budget £30
1x FB/IG Video Views Ad - Custom trailer - Targeted to Artists/Apollo lookalike audience - Key countries - Budget £40
1x FB/IG Traffic Ad (directed to smartURL) - Custom trailer - Retargeted from previous ads - Key countries - Budget £100
ARTIST LINKS
https://www.facebook.com/markhandmusic/
https://soundcloud.com/markhand
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