Echonomist and Jenia Tarsol launch their new label as a space for creative freedom, emotional storytelling, and genre-blending sound. With a deep respect for musical heritage and a passion for pushing things forward, the label offers a platform for timeless ideas shaped through a modern lens.

The first release is a collaboration between the founders and the UK band Throws—an evolution of a track they’ve long cherished, and a natural continuation of their previous work together on “The Happiest of All Memorial Days.” It sets the tone for what the label stands for: music that carries feeling, memory, and intention.

Each release will be accompanied by a portrait of the artist—capturing not just the sound, but the human connection behind it. For this first chapter, the visual is a photograph of Jenia and Echonomist the moment they first met: a spontaneous hug, caught by a photographer at exactly the right time. That image now becomes a symbol of what the label represents—authenticity, connection, and shared experience.

This isn’t just a label—it’s a space where music and memory meet. One release at a time.