Drop It (Album)

UPZ

soWHAT
SW-A16 | 2017-11-03  
Drop It, the new album by UPZ, marks a step forward in the music direction of the South African/Israeli producer & DJ. Not content with the tried & trusted, UPZ experiments and ventures into new sonic avenues whilst continuously extending his collaboration tentacles.

House music textures may lay the foundation of the album, but UPZ is not shy to explore the different terrains within the genre; from afro house beats to fusing elements of soul, hip hop, nu disco and Jamaican dub.

Most apparent when listening to Drop It is UPZ's penchant for vocals and songwriting; the album sees him collaborating with both well known & up-coming artists from South Africa and abroad...BlackwHole, Lifford, Proverb, Mariechan (Jamali), Jocelyn Mathieu, Sio%u0300, Thantaswa, Pearl, Shanteh, Obi Sanaa and Chris Rouse.

Beyond the mere exploration of universal themes of love, relationships and the %u201Cfeel-good%u201D, Drop It fnds UPZ and co lyrically tap into topics of social relevance & mystique specifically with tracks like Drop It (feat Thantaswa), Sangoma's Theme (feat Lifford), And In Time (with BlackwHole) and A Dream Away (with Sio%u0300, award winning vocalist of 1000 memories with Julian Gomes). Concurrently UPZ crafts his production with the dance-foor in mind, with plenty of groove appeal throughout. Disco Girl & Magic With You explore nu disco sonic aesthetics, whilst Take Me Away (feat Shanteh), Unbreakable (with Pearl) and Say What U Want (feat Mariechan & Proverb) convey afro-soul influenced rhythms.

Mixdown and Mastering by:
http://www.sweettrackaudio.com/

https: www.facebook.com/soWHATrec
https://twitter.com/UPZ_soWHAT
licensing inquiries: info@sowhatrec.co.za
Copyright 2017 soWHAT records
More from soWHAT
Embed a player for
Copy the above code and paste it into your website or blog.
© 2002-2018 Traxsource, Inc.