Since the early days of electronic music, white label records have been inextricably linked to DJ culture and the ways in which underground music has been disseminated. unknown - untitled draws on the white label concept withholding details about the producers behind the tracks and leaving listeners to draw their own conclusions about what they're hearing. The new concept label will focus primarily on vinyl releases, with previews of the tracks available online, but information about the artists only to be found within the record sleeve itself. Several weeks after the vinyl is out, there will be a digital release that reveals who was behind the tracks. The roster will range from new and emerging producers to more established artists looking to explore new sounds. The label's first release, presents three gorgeous slabs of UK schooled techno steeped in psychedelic textures and sub-low pressure. With online personas often eclipsing the focus on music itself, here lies a return to form.